Basketology
Research & Concept
In The Carrier Bag Theory of Fiction (1986), Ursula K. Le Guin proposes that humanity's first cultural tool was not the spear, a symbol of violence and dominance, but the basket, a vessel for gathering and sustaining life. The spear, however, became the central figure in cultural storytelling, as narratives of heroic individualism—like killing a mammoth—are easier to convey than the collective, nurturing efforts of activities like fruit-picking.
Podcast Series
A series of conversations exploring alternative storytelling approaches through the lens of basketry and collective creation.
Visual Identity
Development of a comprehensive visual system that reflects the organic, woven nature of basket making while maintaining contemporary digital aesthetics.
OTHER PROJECTS →
Basketology
A philosophy for alternative storytelling
Building Second Brain
Moving poster for a public lecture
Eye of Jeronimo
Branding for an independent kaleidoscope producer.
Field App
Designing interfaces and interactions for the future of knowledge exploration
Lectorate: Touching
An interactive exploration of tactile experiences in digital environments
Anyone Want That?
A playful digital platform exploring sharing economy dynamics